---
title: "Dylan Jones — Game Developer & Game Marketer"
url: https://www.thedylanjones.com/
description: "Dylan Jones is a game developer, game marketer, and CEO of Refereum. Talks, work history, and articles on game design, game economies, analytics and marketing."
author: Dylan Jones
---
# Dylan Jones

## Making video games is an ambitious balance of art, science, and business. I’ve dedicated my life to help balance this process, and make money doing what they love.

# Speaking Highlights

![Dylan Jones — Unite Talk](https://www.thedylanjones.com/assets/images/unite-talk-dylan-jones-9e08f7-550w.jpg)

### **Best practices in game analytics**

Unite: Boston— [preview](https://www.youtube.com/watch?v=rQoU-NVwdvg)

How do you concretely derive and action on what’s most important from game data and analytics? Delivered on the main stage of Unity’s biggest annual event, this talk provides a crash course in the power of analytics to increase revenue and make an objectively better game.

![Dylan Jones — GDC Talk](https://www.thedylanjones.com/assets/images/gdc-talk-dylan-jones-b5a984-550w.jpg)

### **How to build game developer communities**

Game Developers Conference: San Francisco — [preview](https://www.youtube.com/watch?v=_1lZv4P6-60) / [watch talk](https://www.youtube.com/watch?v=0zfm5_YqzWw)

From my experience founding and running San Francisco’s influential game co-working space Gamenest, this GDC talk shares actionable insights, tips on fostering inclusive communities, and the emotional rollercoasters involved. With a line out the door, this talk inspired a new wave of game co-working locations across the globe.

![Dylan Jones — Ubisoft Talk](https://www.thedylanjones.com/assets/images/ubisoft-talk-dylan-jones-bddd66-550w.jpg)

### **Building gamer communities**

Ubisoft’s Blockchain Game Summit: Paris— [watch talk](https://www.youtube.com/watch?v=Fgn9AoWQ9AY)

Established game companies are starting to explore how games can utilize blockchain technology. From my experience running one of the largest blockchain communities for Refereum, this panel provides hard-learned lessons, emerging regulations, and education on this fast-growing technology.

![Dylan Jones — Blockchain game talk](https://www.thedylanjones.com/assets/images/blockchain-game-talk-dylan-jones-42cbd2-550w.jpg)

### **How to succeed in blockchain gaming**

Blockchain Gamer: Seattle— [watch talk](https://www.blockchaingamer.biz/news/3801/dylan-jones-on-refereum-ico-success/)

Through the analogy of the Dorthy’s Yellow Brick Road, I share Refereum’s highly requested tactics and hindsights, and the ups and downs of founding one of the most high-profile gaming and blockchain companies in the industry.

[see all speaking assets](https://drive.google.com/drive/folders/1s27sL-ajTAQDZ3MDy57HQnLbrZvX-3a7?usp=sharing)[See more on linkedin](https://www.linkedin.com/in/thedylanjones/)